Communicating

Communication is the most important tool in any industry and companies need to be on top of their game every day! Zenergy will work with you to improve the flow of information between your company and your target audience. We will help you improve and grow your brand identity!

Public and Media Relations

Every company is unique and has different objectives, which is why Zenergy focuses on pairing your strengths with the interests of key media and target markets. Zenergy has experience in all aspects of media relations, publicity planning and execution. We have helped companies gain major media attention, surpass goals, maximize their potential and reach the right target audience while building credibility. Our clients appear regularly in newspapers, trade and consumer magazines, online, radio, TV, and throughout various social media networks.

Public & Media Relations services include:

• Messaging
• Positioning strategy
• Media relations strategies
• Crisis and issues management
• Public affairs
• Copywriting – English and French
• Bilingual media relations campaigns
• Media training and coaching
• Media monitoring
• Corporate and electronic communications
• Strategic external and internal communications
• Marketing and sales promotion
• Street and viral marketing
• Social media marketing
• Alliance marketing and sponsorship
• Online and Search Engine Marketing (SEM)

Digital & Social Media

The world of blogs and social networks is a leading trend and an exciting opportunity for any company. Zenergy has expertise in tailoring two-way digital and social media programs designed specifically to meet your business goals and reach your audience.

Digital & Social Media services include:

• Social media review and strategy development
• Blogger relations
• Website review + analysis
• Web analytics
• Website optimization
• SEM
• Paid search advertising (Pay-per-click)
• Digital media programs
• Data planning
• Blog setup + customization
• Measurement and evaluation

Investor Communications

Earning investor trust takes an enduring amount of commitment in stakeholder relations. Zenergy will work with you to optimize your share price and to help create a distinct corporate image that is in sync with your overall positioning and key messaging.

Our team has in-depth industry experience and current knowledge pertaining to regulatory issues.

For over 20 years, Zenergy executives have connected companies to investors across North America via successful investor communications strategies.

Investor Communications services include:

• Investor perception audit
• Share value analysis
• Messaging and positioning
• Financial communications
• Financial media relations
• Broker and analyst relations
• Crisis and issues management
• Disclosure policies
• Bilingual communications
• Investor kit, website and presentation development
• Speech writing and conference call scripting
• Measurement and evaluation