Dragons’ Den star Vince Guzzo launches inspirational t-shirt collection to add to his family’s ongoing support of the Jewish General Hospital

Dragons’ Den star Vince Guzzo launches inspirational t-shirt collection to add to his family’s ongoing support of the Jewish General Hospital.

New addition to Mr. Sunshine collection developed in collaboration with Ruddy Lad encourages positivity amid COVID-19 crisis

MONTRÉAL, QUÉBEC – April 7, 2020 – Dragons’ Den star Vince Guzzo is pleased to announce the addition of inspirational t-shirts to his fashion brand, Mr. Sunshine. Developed in collaboration with Montréal- based Ruddy Lad Co., one of the Dragon’s on-set investments, the collection serves to spread a positive spirit amid the COVID-19 crisis. A long-time philanthropist and supporter, Guzzo will continue his already numerous contributions with a portion of the proceeds of the sale of each t-shirt being donated to the Montréal Jewish General Hospital.

The expressive t-shirts featuring Ruddy Lad’s iconic character and Mr. Sunshine’s quirky personality, sharp comments, and memorable style serve to communicate key messages to encourage people to stay home and maintain social distancing.

“Keeping a positive attitude during a crisis is a characteristic only true leaders have, and the frontline healthcare providers exemplify this every day,” commented Mr. Guzzo. “This collaborative project combines a touch of my personality with the ‘proper mischief’ look and feel the Ruddy Lad brand is known for, while expressing our current reality and strengthen our bond for a brighter future.”

The t-shirts come in white, gray and black and with five different statements in corresponding “clean” versions including “Stay Home”, “Keep Your Social Distance”, “I Survived COVID 19”, and “We Survived COVID 19”. Made with a 100% cotton blend, they are ultra-soft and comfortable. The collection is available for pre-order now at https://ruddylad.com/collections/shop-now.

For 15 years, Mr. Guzzo has supported the Montréal Jewish General Hospital through his Guzzo Family Foundation and his charitable contributions have been recognized through the receipt of the Queen’s Diamond Jubilee Medal and the Order of Merit of the Italian Republic. This new initiative is intended to give hope and drive positivity during these uncertain times.

About Vince Guzzo
Vincenzo (Vince) Guzzo owns and operates Guzzo Cinemas, the largest chain of independent movie theatres in Quebec with ten locations province-wide. Additionally, the Montreal-based entrepreneur runs a chain of fine dining restaurants and a thriving construction company. In 2007 he and his wife, Maria, established the Guzzo Family Foundation to centralize their philanthropic endeavours, through which they have raised millions of dollars to support medical research aimed at the prevention of cancer and the support of mental health initiatives. He recently joined CBC’s Dragons’ Den as its newest Dragon.

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Linda Farha
Zenergy Communications